Dumfries House in Ayrshire where the first Wool Conference will take place in September 2016

Dumfries House Wool Conference 2016

The Prince of Wales has called it the “Davos of Wool”. September 9th sees the first ever Dumfries House Wool Conference, described as a “gathering of key members of the fashion, interiors and wool industry organised by The Campaign for Wool” and “the largest and most prestigious international gathering of wool experts ever held in the United Kingdom. Animal welfare, sustainability and quality, environmental issues and slowing down fast-fashion turnover will be discussed during the conference.”

Campaign for Wool : a flammability test compared a wool duvet, jacket and carpet with their synthetic counterparts
A flammability test compared a wool duvet, jacket and carpet with their synthetic counterparts

More details at The Campaign for Wool. Read Prince Charles’ own view as published in the Telegraph Magazine. It’s more measured and less sensational than the majority of ‘I set fire to / I buried my jumpers at Clarence House’ headlines in newsfeeds.